It’s easy nowadays to turn on the television and find someone doling out advice on fitness and nutrition.
The problem is most of it is bad advice.
And I’m fed up with it.
I’m getting tired of hearing about some magical fruit that’s going to speed up your metabolism. Or the newest root extract found in the Amazon rainforest that “experts” on TV say will melt fat and trim your waist, without even mentioning diet and exercise.
Stop wasting your money on these “magical” products.
You’re getting duped.
You’re being lied to.
And frankly, I’m pissed off about it.
I aim to put out the most up-to-date information in regards to fitness and nutrition so that you can achieve your goals.
It irritates me that people on television are spewing out bad advice, just to make tons of money off you.
I’d like to go over some of the outlandish claims made on popular TV talk shows.
That way you can save money on gimmicky products and still reach your goals.
The Big Bad Media
People all over the world, especially in America, are fixated on TV these days. Many of them, watch popular talk shows that give out medical and health advice.
These programs discuss a variety of topics, but usually fitness related ideas and products are discussed.
While these TV doctors appear to be providing the public with good quality information, this is often not the case at all.
Many times they are promoting a product or trying to sell you something.
Most of the products they try to sell you don’t actually provide any health benefits.
They’re gimmicks. Fads. Junk.
What gets me so fired up about these shows is the big disregard for principle that have worked for decades.
You know, things like diet and exercise. Good sleep, proper hydration. All of the very well researched items that you need to be successful in being your healthiest no matter what your goals are.
But instead, they push products that promise to trim the fat, or speed up your metabolism.
They hardly mention what really works.
Diet and exercise. No pills, gels, goos, or creams.
Just consistent diet and exercise with a helping of hard work on the side.
Whether it’s the newest miracle product or that one special trick that will change your physique, I’m going to give you the low down on whether or not you should believe your TV doctors.
The Dr. Oz Show
I’m pretty sure everyone has heard of Dr. Oz before. He’s a well-known cardiothoracic surgeon and professor of surgery at Columbia University.
He gained a ton of notoriety when he appeared on the Oprah Winfrey show, which has made his show one of the most popular medical talk shows on television.
And while he has tremendous academic accolades, he often gives out confusing and a lot of the times downright inaccurate information regarding nutrition.
He has made claims on his show about “miracle” products for weight loss, or foods you must avoid and never eat.
In 2014, Dr. Oz was in court because of claims he made about green coffee extract.
During one of his shows he stated that green coffee extract was a “magic weight loss cure for every body type.”
If you’ve read any of my articles before, you know that magic doesn’t exist in the world of fitness.
Your results are a direct reflection of the hard work that you put in.
Oz also told his TV audience that coconut oil is a “super food” that “helps you lose weight.”
The fact of the matter is no one food is going to help you lose weight.
Total calories matter the most, and considering fat contains 9 calories per gram, whereas protein and carbs contain 4 calories per gram, consuming copious amounts of coconut oil will surely not help you to lose weight. If your calories are controlled for, then sure, coconut oil can be used as part of your diet.
It’s important to remember that just because someone’s on TV wearing scrubs, doesn’t mean they’re an expert on nutrition.
On a particular episode of The View, Dr. Stephen Lamm made a guest appearance. It just so happened that he was promoting a new book of his called “No Guts, No Glory.”
A professor of medicine at NYU, he promoted several probiotic supplements from a company called Enzymedica Inc. He guaranteed that “in three to five years, everyone is going to be on a probiotic, everyone is going to be on a digestive enzyme.”
During this episode he said these products were crucial to overall gut health.
The problem with his statement though, is that it lacks any evidence. Lynne McFarland, a probiotic researcher at the VA Puget Sound Health Care System in Seattle told The Times, “There’s no evidence that probiotics improve your health if you take them every day.”
It really is a shame that we as a society look for the easy way out when it comes to getting in better shape. We’d like to believe that a simple pill could change our physique regardless of putting in any actual hard work.
A daytime talk show devoted to a mostly female audience, The Talk is another example of hidden agendas and hyped up products.
On one segment featuring a “celebrity nutritionist,” Cynthia Pasquella praised apple cider vinegar as being “very alkalizing for the body,” which she says “promotes weight loss.”
Dr. Steven Woloshin, professor of medicine at the Dartmouth Institute for Health Policy and Clinical Practice, sees it differently.
He notes that all vinegars are acidic, which is the opposite of alkaline.
I think it’s pretty crazy that we as consumers buy into most everything we hear on TV as if it were gospel.
Dr. Woloshin pointed out, there are no studies to suggest that vinegar helps with weight loss.
Seems like we just have another “magical” product that delivers minor benefits if any at all.
So if you’ve gotten caught up in the hype of apple cider vinegar doing magical things for your health, you might not want to believe everything you hear.
So The Answer Is…
Take TV doctors’ advice with a grain of salt.
Understand that more than likely, an underpinning sales pitch is on every episode of these popular shows.
That’s how they make money. That’s how they attract big audiences.
While this article certainly isn’t meant to bash these TV shows, I did want to enlighten you about some of the statements they make.
TV doctors, while they are real doctors, are not always going to give you the straight answers about common questions in health and fitness.
They need information that sells. Information that drives ratings through the roof.
That’s why you should be very skeptical about things your see or hear on any of the popular medical talk shows these days.
I want this article to serve as a word of caution against following everything your TV doctor says.
It’s ok, and actually encouraged, to be skeptical of information you gather from these shows. You should dig deeper, ask questions, and look to find out whether the statements they make are true and backed by science.
Rather than just going to the store to buy some magic supplement that will cure all your worries, do a little homework first to find the truth.
What You Should Actually Do
Rather than buying into the superfluous hype, stick to the basics instead.
Since many of these shows focus on weight loss, I’ll give you alternatives that actually work.
Make sure you read my ebook, The Ten Commandments of Fat Loss, which goes into much more detail about the principles of losing body fat.
This book will give you the tools you need to lose fat, gain strength, and improve your confidence.
Forget about gimmicks and fads, my FREE ebook is your ultimate guide to getting the body you’ve always wanted.
In order to lose weight, you’ll need a few important pieces of the puzzle.
First, you’ll need to be in a calorie deficit, which can be created through diet and exercise. This simply means that you’ll need to burn more calories than you consume, which leads to the deficit and allows you to lose fat.
Skip the expensive green coffee extract nonsense.
It’s absolutely not necessary nor does it actually work.
Second, consistentency with the things that matter will help you lose weight.
Follow the plan, work hard, and blast through obstacles along the way.
My client Scott is a great example of what hard work and consistency can lead to. After only one month of online coaching, he’s down 9 lbs and has lost a ton of bodyfat.
These before and after photos are unbelievably awesome. I’m incredibly excited to see his progress after 3 months.
I don’t have Scott doing anything crazy to achieve these results. He’s lifting with high volume and following the diet guidelines I’ve given him. Believe it or not, he’s not performing any cardio right now. This is all strictly from lifting and eating right. In the later stages of his diet, I may have him do some low intensity cardio, but for now we’ll continue with the current plan because it’s working.
The Take Home Message
At the end of the day, you get to make your own choices about where to get your fitness and nutrition advice.
Always be skeptical of what you see and hear on TV.
You must understand that TV talk shows are mainly for entertainment purposes so they will push products that create buzz and emotional connections with their target audience.
Take your TV doctors’ advice with a grain of salt, because what they recommend might actually not be right at all.
So, drop the green coffee extract and other hyped up products that promise miracles.
Instead, watch your calorie intake, train hard, and stay consistent for the long haul.
You’ll be glad you saved your money and still got the results you wanted.
If you want sound advice on nutrition, then you need to grab your FREE copy of Ten Commandments of Fat Loss.
In it you’ll learn:
The exact steps necessary for losing body fat
How to calculate your calorie needs based on your daily activity and goals
The best type of training for fat loss
Which supplements are worth your money
The keys to long term fat loss